VicoMeter / VICOMETER Trademark Successfully Registered

As our company has grown and its business areas have expanded, brand awareness has increased significantly. To meet our brand strategy and market development needs, enhance brand competitiveness, and respond to the national call for intellectual property protection, we have recently designed and launched a brand-new brand name, and have filed a registration application with the national trademark office based on the new brand identity.

After a series of legal procedures including acceptance, preliminary examination, and publication review by the Trademark Office of the State Administration for Industry and Commerce, our company has recently officially obtained the Class 9 trademark registration certificate.

A trademark is an important component of intellectual property and an intangible asset of an enterprise, embodying the wisdom and labor of producers and operators and reflecting the business achievements of the enterprise. The successful registration of this new trademark is of great significance in our brand strategy and is a powerful measure to shape the company's brand image.

Going forward, we will continue to innovate independently and unremittingly safeguard our brand reputation; we will continuously enhance our brand awareness and strive to provide customers with better products and services, driving brand value enhancement through product quality!

What Is Trademark Registration

Trademark registration is the legal procedure for obtaining the exclusive right to use a trademark. A natural person, legal person, or other organization that needs to obtain the exclusive right to use a trademark for its goods or services in production and business activities shall apply for trademark registration. A trademark registered upon approval is a registered trademark. The trademark registrant enjoys the exclusive right to use the trademark, protected by law. The exclusive right is limited to the approved registered trademark and the approved goods or services. Registered trademarks include goods trademarks, service trademarks, collective trademarks, and certification trademarks. Goods for which the use of a registered trademark is required by laws or administrative regulations must apply for trademark registration; those not approved for registration may not be sold on the market.

Trademark registration is the prerequisite and condition for a trademark user to obtain the exclusive right to use a trademark; only trademarks registered upon approval are protected by law. The principles of trademark registration are the basic criteria for determining exclusive trademark rights, and the choice among different registration principles results from legislators in each country weighing the relationship between legal certainty and legal fairness on this issue.